Why You Should Test Products on Your Own Farm

Why should you test products on your own farm? Your farm is unique and you have the equipment capabilities and data to conduct those trials. With little risk, you can have a more robust dataset than many companies.  I’ll explain…

It starts with grid soil sampling. Soil sample data is the foundation to understanding and analyzing yield in each part of each field and ultimately, if products or rate changes will provide a return on investment. If there is something wrong with the foundation, additional inputs generally won’t show a return.  From there, we gather information such as– variable rate nutrient information, as-applied planting data, chemicals, fungicides, insecticides, weather data, and more.  Because in the real world, there isn’t one variable. It’s important to know what your measuring stick is, and we’re different, because we use actual costs and yield to understand why products perform and where they perform best.

Often times, information provided for new products or management methods are gathered from trials averaged across geographies, which may not fit your location or your farm. Certainly, there is excellent research out there–high quality university research and independent plot research that has good information. But inevitably, products come to market and growers try new technologies, but they don’t work or they don’t work everywhere.  Why not?

We believe products work in specific places and we want to help growers find those specific places in their field. We hear this from growers all the time, “sure I’ll take a gallon of fungicide or insecticide because I want to see it, I want to try it.” You want to see the product, apply it and harvest it yourself to see how it does on YOUR field.

Most growers are capable and have technology to test products on their farm, but aren’t taking the final step of doing an in-depth of analysis. Premier Crop offers multiple testing methods including a patented scientific approach of randomized, replicated trials executed through a prescription and harvested with your own equipment. The exciting part?  You may have the technology to run these trials on your own fields.

test trials on my local farm

As a grower do you try new products or test new rates?  How do you measure if that product or methodology worked? Visually? With a weigh wagon?  Do you use a yield monitor and software to do a simple analysis?  I’m here to tell you—you can do more with what you already have, and we’re excited to work with you!

Don’t Farm Averages

Sometimes “averages” can be your worst enemy.

Everyone has heard far-fetched examples that illustrate the problem with “average.” Picture standing with one foot in ice-cold water and the other foot in steaming-hot water – the average of the two is OK. Sometimes that’s what using averages can do in your farming operation.

An example would be using average as you consider your fall nutrient budget. Tighter, even negative, margins will cause many to scrutinize input spending this crop year with much more intensity. Unfortunately, too many suppliers will simply calculate the most nutrients that can be applied for your per-acre budget and apply those rates on every crop acre. For all the headlines about precision agriculture, the majority of nutrient applications are still the same blend applied across every acre.

Agronomically, a better answer is to focus your input dollars in the site-specific areas of individual fields that will provide you with the most economic return on your nutrient investment.

At some point in our farming history, all of us have seen a nutrient response curve. Applied nutrient response curves tend to have these similar characteristics – steeper at lower levels and flatter at higher levels. For example, most of understand that generally we get more yield response for the first 50 pounds of nitrogen applied than the last 50 pounds. Finding maximum economic return is the basis for nutrient response curves.

dontfarmaveragesphosphorus

Think about response curves as you review the soil test phosphorus map above (expressed in parts per million – double the numbers if you are used to pounds per acre). If you composite-sample this field, the average is 20 ppm of P – running parallel with many university threshold levels where a response to applied P can be expected.

Using university recommendations as a reference, virtually any type of georeferenced soil sampling will reveal that in this field, spreading the same rate of P on every acre will result in no yield response is 50% of the acres (the green part of the map). As bad as that might seem, there is a decision even more economically harmful. Making a decision to not apply any phosphorus because the field’s average soil test level is 20 ppm would likely result in lost yield in 50% of the field (red, orange and yellow areas).

None of us can control or even predict all the curves of Mother Nature can throw our way. But using data from your fields opens the door for you to manage the crop production variables that are manageable. The fall’s tight economics area great time to put all your data to work – to stay away from averages. If you don’t have school data, now is the time to get started. The cost of a good grid soil sample spread over the normal four-year life equals less than one-third of 1% of your production cost.

Collecting and using your data can move you away from defaulting to using averages and getting average results.

What Does a Year End Meeting Look Like with a Premier Crop Partner?

“We use SciMax Solutions, a Premier Crop partner,
to push everything we can
in order to get the best ROI
and try to do the best job that we can.”
– Mike Myers, Waukee, IA

PETER BIXEL: I’m Peter Bixel, SciMax Team Leader, and today we’re working with two of our clients, down here close to Des Moines, Iowa: Dale Meyer and Michael Myers. And I’ve been looking at their information, reviewing 2020 data this year and planning for 2021.

MIKE MYERS: I’ve been working with Peter and SciMax for, I think, around seven years, something like that. Time flies. I work with SciMax to help push us to the next level. It’s a really good precision ag database that they have, and adding VRT into our operation was a big part of that, using our yield data and going into our management zones and pushing the best acres as far as we can. We haven’t pushed them as far as we can yet, and that’s the goal for the future. It’s to push everything we can in order to get the best ROI and try to do the best job that we can.

DALE MEYER: Before that, we were doing zone management for fertility by soil type. I mean, there was soil sampling, but it was, more or less, by the lay of the land and soil type. With the local co-op, we went to larger five-to-seven acre grids. They would spread it by areas, more or less, not necessarily by GPS but by a map.

Farm data for ROI

MIKE MYERS: Our precision ag and farm data was pretty rustic, overall. You just kind of guess where you were in the field. The biggest thing that helped us change was implementing yield data. As soon as we started picking that up, we needed something to do with it. Otherwise, what’s the point of getting it? Peter did a talk with Latham that made a lot of sense to us, that we could compile the yield data with our fertility, soil sampling, soil types, etc. And the biggest thing that he’s helped us with is to realize where we’re lacking, where we’re putting too much fertilizer on. I mean, it’s not a coincidence that our best yields have been over the past few years using SciMax’s precision ag tools. Now, you have to have the weather to do that, but without SciMax’s help, we wouldn’t have averaged 240 as a farm average last year on corn. It probably would have been 210, 220, like your average farmer in the area would have been. But with us doing the extra things and managing better with their help, we were able to get more return. More or less, we’re not at the beginning of this, but we’re starting to take the steps that’ll start pushing us even higher, I think. It’s not something in that we implemented everything right away, but we’re implementing some things more and more every year. We’re trying to build our soils on fertility-level more this year than we have in the past. And looking at the farm data he gave us today, I mean, if we continue the trend of what the farm data is saying, then that should pay off. Peter’s a really good guy to work with, too. There are other people that offer precision ag or something like it, but Peter’s the thing that kind of puts that all together, as far as SciMax marrying with Premier Crop and then bringing that to us. If he was a different person, I don’t know if we’d still be with them or not. I don’t know, but he’s keeping us for sure.

DALE MEYER: I think it’s safe to say that the majority of the farmers of my generation operated on a status quo thing up to a point. Then, the yield monitors came in to where we could see: “Oh, wow. I never realized that the wet spot was affected so much by the excess water.” So, a lot of tiling has happened because of that, and then, also, the fertility side with different soil types. In parts of the field that are high yielding, we were pulling a lot more nutrients off than we thought. I guess, maybe, we just didn’t even think. Precision ag kind of sharpened everything because you didn’t really know the advent of the yield monitor, as well as grid sampling and other things. Hybrids have improved, there’s no question about that, but, all in all, we’re doing a better job. We’re doing a better job of planting, as far as placement, depth and spacing, but particularly depth, or emergence at the same time. It’s easy for the seed companies to take a lot of credit, and they deserve a lot of credit, but the farm equipment’s and farm data management changed this picture a lot, too.

PETER BIXEL: Well, I think, studying the hybrids and placing them where they need to go makes a big difference, too. Before, maybe, if you were my partner, you just buy: “Yep, these three are good.” The dealer sold them to him. Where did you plant them? “It didn’t matter. You just plant them wherever you want.” No, there is a difference. You know that, Michael.

MIKE MYERS: Yeah, I guess for me, as far as all this, it’s all that I mentioned a little bit. Getting yield maps gives you a picture of what happened that year, and then making that into managing the zones, that shows us what has happened over many years. I mean we have a memory, but we don’t have a the farm data memory where we can go back and say: “Okay, this area of the field did this, and, on average, it’s kind of been a B area. Or it’s a C area or an A.” We can break that down, and then we can also look at the fact, and I mentioned it too, as far as fertilizer, where: “Okay, what did the field make? Did it do 200? Okay, we’ll put a flat rate of crop removal of 200 across the whole field.” Well, that’s not the truth. The truth is that the poor areas did 160, the medium areas did 200 and the high areas did 240. I mean, it varies, right? But that’s kind of the idea. I, over the past several years, have really been putting a lot of thought to the fact that I would really like to see what our yields would be today if we would’ve started doing precision ag and variable-rate fertilizer five years ago because what we’ve been doing is taking off 240-bushel corn on a good area and putting 200 bushels of nutrients back on. So, we’re stealing away from our good areas and adding to our poor areas. In those poor areas, you’re never going to yield what the good areas are going to do. So, we can better utilize our money as far as our investment into fertilizer, and then that should pay dividends in ROI and harvest time, too. That’s one of the biggest things, I would say.

PETER BIXEL: Their retailer in the past wasn’t able to really do the field history either, so now they’ve made a big change and adjusted things. Including adding strip-till.

 


CREATING NEW MANAGEMENT PRACTICES FROM FARM DATA

PETER BIXEL: We’ve come up with tissue sample ranges by stage for corn and soybeans on each nutrient. So, this is that line, and then, basically, it’s just the group average zone, all we did overall here. You’ll get yours with this graph, and then we’ll always plot their individual data on here. It’s kind of interesting. I mean, we’re pretty close to the limit. We tracked pretty close on nitrogen. Really, we weren’t that far off comparatively.

MIKE MYERS: I’d like to see the guys that did the KTS. Can we group that data and look at it?

PETER BIXEL: Yeah.

MIKE MYERS: Our application was right at V5, V6. So, we gained more stalk, but where is manganese?

PETER BIXEL: Right here. (pointing to the field map on the computer)

MIKE MYERS: My manganese went through the roof, like right in there. I put it in with the KTS. Then I put that Versa Max, and that’s got manganese in it, and I took my manganese levels from like 80 to 100 clear up into 140s, and they stuck around until probably V10. I graphed it all out myself. Let me grab it. I think I got a pamphlet right here.

Using precision ag to look at tissue sample data

TISSUE SAMPLING

PETER BIXEL: Well, we’re trying to define trends for just seeing what the plants are telling us. It’s no different than a blood test, which you could say: “Well, that’s overkill.” Yeah, but the plants, the weather and everything change so much every stage, depending on the growing season. Like there in the middle of May, we didn’t hardly gain any GDUs for like two or three weeks because it was just cloudy and cool. Then, we took off, and we were growing like two stages from V4 to V6 in five days. The nutrients change by that stage. It’s kind of a way to gauge where the plants are at. Michael’s been pulling two different farms, and you pull in an A zone and just kind of track and see what they’re telling us. Not everybody, but the majority of us, will go, and apply what we feel the plant needs. Then, like he’s looking now to see: “Okay, if we applied zinc and manganese right before this tissue sample, and we applied it and we came back a week later, did we see the uptake?” Did the plant tell us they got it? Like my zinc and manganese, I think it took like about two weeks, two sampling times, for it to really uptake. For my potassium, I’ve got to look back. I can’t remember this off the top of my head. I think it took about three weeks because potassium is mobile. It takes water to get it down the soil. We didn’t have a whole lot of moisture, obviously, but Michael and I Y-dropped to put it next to the row so it would hopefully get in faster.

MIKE MYERS: Yeah, I just remember on the home farm, on the treatment out here, that the manganese just went through the roof. So, I know I can raise those loads.

PETER BIXEL: Manganese has been one that we’ve kind of struggled with, especially later on, but this year. I think some of it was due to the dryness, too. We didn’t have as much water as the last two years. So, it wasn’t flushing it through this profile. We were able to keep reasonable. The black line is where we want to be at, and you can see that. You got the polynomial or you got just the average of the polynomial for our group, and so we were able to stay a little bit better on that. The other thing, to me, that was pretty interesting was how boron’s been. If you look at the past years, we’ve been just horrible. We just tanked on boron. We would never come back up to where we’d like to be at but this year. Some of this, too, I believe, is we’re getting a lot more guys that are throwing boron in with their fungicide. Not everything, but some of that’s been helping bring those levels, I feel as a group, at least, up. We stayed pretty good, and the reason I think we stayed good on boron is that it’s mobile. We didn’t have rain. We didn’t continuously keep flushing that deeper and deeper in the profile. I think we’ll talk and see what everybody thinks next week. We can quit at like V10, V12, just because nobody’s been significantly doing anything different after that point.

PETER BIXEL: I know it would have because look at what you did last year. So, Michael and Dale, they’ve been doing some different stuff last year. It definitely showed, I think, good stuff for all your treatment, boron and zinc already, and things like that. I guess it kind of tells me they weren’t, I wouldn’t say, normal conditions. They had more rain than you but not normal. I guess that just tells me that we’re still going to keep playing, but we also learned our normal standard practices. It’s probably still a benefit if you’ve got that one limiting factor, whatever that is. It’s potassium in their case. He said it was like 130 to 140 parts per million. Spend the money on it. Get the foundation built. Then, you can start to worry about wider operation or extra phosphorus.

MIKE MYERS: It just goes back to that. Every time we plant a seed, it’s got its maximum potential, and as the season goes on, that lowers, lowers and lowers. Well, with potassium, and I’ve thought about this a decent amount, it’s more important than about every of the other major ones earlier. Maybe phosphorus is there, too, but as far as potassium, most of its uptake is V6 to 12-ish. Phosphorus, sulfur and, obviously, nitrogen are all after that. So, which of the four biggest nutrients is going to pull our potential down the most in that first, until V8? Well, it’s probably potassium. So, if we don’t have potassium there, that potential is already capped.

PETER BIXEL: Correct. You can put on as much nitrogen as you want if you think it’s efficient, like you said. After that fact, it doesn’t matter because K has got to be there to move it up in the plant. When you grid sampled and then started doing the strip, I think it’s good, especially with what we’re doing and trying to build the 250 and stuff that we’re doing on the farms and using the management zones. I’m trying to continue to build that. On your beans this year, with new soil sample data, which is not the best year in yields and stuff like that, you were at 144 parts per million of potassium, and you went to 176. Pretty steady increase and a direct correlation. We saw that, yeah, you went from 27 bushels to 57, a 30-bushel acre advantage.

MIKE MYERS: On just a 30 parts per million difference.

PETER BIXEL: Correct. So, I think as we sample some other farms — I don’t think everything got sampled. I can’t remember the majority of stuff, but as we get the new stuff on the rest of the farms, it’ll be interesting to see. That was something I pointed out where, like you said, potassium, and we see this with a lot of clients, at 22 to 26. Not really a huge correlation.

CORN ON CORN FARM DATA

MIKE MYERS: I was really impressed with how I did this fall corn on corn over here, and we vertical tilled at first. Well, we did that, so we could put anhydrous on.

PETER BIXEL: How deep did you do the vertical till?

DALE MEYER: Through May, three to four inches.

PETER BIXEL: How deep was the strip-till in?

MIKE MYERS: About four to five. It can go six, just depends.

PETER BIXEL: That’s why I don’t think our lows aren’t as low. Maybe that’s some of the genetics or fertility, things like that, too.

MIKE MYERS: We’ve mentioned we have more potential on all of our corn going into July, except our corn-on-corn. It’s awful. Yeah, there’s a pond right there.

PETER BIXEL: Our corn-on-corn, for the group, averaged 165. Our first-year corn was 190. So, that tells you that we haven’t seen that big of a spread between those two for a lot of years.

DALE MEYER: We’ve not had this consistent-looking crop at harvest time on corn-on-corn ever, that I can remember.

MIKE MYERS: As far as spacing and the beans being there.

DALE MEYER: We had a good growing season, but that all started when it came up.

PETER BIXEL: Well, we didn’t have a lot of wet feet in great conditions, like you said, to come out on soil. You only had nine inches. With the weather Premier grabs, nine inches of rain is all I had. This area is definitely the lowest.

MIKE MYERS: Probably over half of that came before July 1st.

PETER BIXEL: It came before June. He keeps track of some calendars. He’d have every rainfall.

DALE MEYER: The people that run the auction over here at Guthrie Center, what did he tell him?

MIKE MYERS: He was worse yet. What was it?

DALE MEYER: They only had a couple of inches all summer.

MIKE MYERS: We had about an inch, an inch and a quarter in July, and then about the same in June. They didn’t even get an inch in either of them.

 

Make sure to listen to the Premier Podcast, where everything agronomic is economic. Please subscribe, rate and review this podcast so we can continue to provide the best precision ag and analytic results for you. And to learn more about Premier Crop, visit our blog at premiercrop.com.

Improving Farm Efficiency with Nutrient Planning

Our approach to nutrient planning is based on the fact that we want to allow our advisors, partners, and growers to get ahead when it comes to planning for the next crop season. Some advisors are having this conversation early, even before growers start combining in the fall. As we dial our focus on helping growers create a plan before the growing season begins, we look at several things. Using a spatial soil sample as one of the foundation pieces is a large part of what we do. A spatial soil sample could be a grid sample where the field is divided into smaller sizes, giving you a number of samples within a field, two-and-a-half-acre grids are common in most areas. In other areas where the field is divided into zones, zone sampling can be driven by soils, historic imagery, or EC conductivity. Instead of capturing one sample for an entire field, they’re capturing more intense, site-specific samples. Layering all these samples into one computerized system and letting data science derive the factors for you helps, rather than trying to figure it out on your own in those frustrating excel sheets.

Soil Layers-01

We understand that with all nutrients, a combination of soil-supplied nutrients and the soil foundation feeds the crop. This means there are nutrients in the soil that are released to balance what the soil supplies to the crop versus what a farmer applies with manure or commercial fertilizer. But we don’t stop with only the soil sample and management zones. Another piece of what we do is use yield files to capture the actual nutrient removal rates. A farmer is capturing yield data every second they go across the field and we are able to calculate the phosphorus and potassium removal off the yield file. Not many other companies do this, because it can be difficult to export the yield file from the growers system. We believe this is the differentiating factor that leads to better yield efficiency and maximizing profits.

We then divide fields by productivity level because we believe we’re able to define some areas of the field that respond to more nutrients. We generally have a different equation for each productivity area within a field. Other companies will go to the grower with three different equations priced out with nutrients and have the grower choose just one. We believe this shouldn’t be a “one size fits all” approach, though. A grower shouldn’t have to choose aggressive versus conservative for the whole field. Having more complex equations is a big part of what we do, and this is why we believe you can treat parts of the field aggressively and parts of the field more conservatively. It makes sense to us that some areas of the field just respond more to nutrients than other areas of the field, and we want to take advantage of that. Again, this is another example of how we use our data science to calculate all the layers of data to create a customized prescription for your field. We are also able to test right rate technology using our Enhanced Learning Blocks®, using statical confidence to prove the best rates in the field.

data science farm trials

When you think about the rate of nutrients that should be applied, how do you make your final decision? You know that agronomy is local, meaning it is important when giving site-specific recommendations, to pay attention to every field, specifically each different productivity area within each field. This makes it important to create unique prescriptions by putting trials in growers’ fields. It really doesn’t get more local than using your own fields. These trials are scientific trials within each part of each grower’s fields, using analytics and data science to inform our recommendations. Each trial has replications of different rates in different areas of a grower’s field to statically understand where in a field the best rates win.

The goal is to produce yields efficiently and profit as much as possible. When we go into areas where a grower hasn’t been soil sampling or doing variable rate nutrient applications, we typically find that the lowest fertility areas are the highest yielding. These low fertility areas come to be because the high-yield areas have mined down the nutrients from the field being treated uniformly. Growers will tell us, “I put the same blend on every acre, and I’ve done it for the last 10 years.” However, the problem is that they haven’t been removing nutrients as uniformly as they’ve been applying them. Those consistently high-yield areas have pulled down nutrients, and the consistently low-yield areas have allowed nutrients to build up in the soil. We capture that when soil sampling, which can be a foundational piece. We also find the areas that are consistently higher yielding are hard to keep up with. The more that certain nutrients are applied, the better the yield. We never try to even out the field and make it one color on a soil test map. The question we ask ourselves is, “How do we generate more dollar return for every dollar we invest within those areas of the field?” If we never catch up soil test-wise, it means we keep producing better and better yields as efficiently as possible.  It’s not uncommon for us to see 80 to 100 dollar-an-acre swings by single nutrients.

Screen Shot 2021-01-28 at 2.11.44 PMNutrient Planning-01-3

When growers realize there are that many dollars in play, it leads them to want to do better. We’re constantly surprised at how much yield response we’re seeing by being ultra-aggressive and applying a high rate. We’re just beginning to understand and to tap into what’s possible.

If you’re interested in taking a step towards highly analytical planning for the crop year, contact us today. For more information about nutrient planning, check out our precision ag conversations on the Premier Podcast.

Why You Need a Farm Plan

It takes a great deal of effort to plan appropriately for the upcoming crop season. It isn’t easy to be successful, and it definitely takes some time. There’s an old saying that says, “You plan your work, and then you work your plan.”

TO BE SUCCESSFUL, IT’S ALL ABOUT GETTING ORGANIZED AHEAD OF TIME. 

One of the big benefits of being a great planner is directly related to buying opportunities. This sets you up to determine when to buy certain products during the year. The plan is not just what’s going to happen agronomically to set you up for the next crop year but, also to factor your budget, and your cash flow for those buying opportunities.

When I work directly with farmers, I always ask the same question: do you plan before you buy, or do you buy before you plan? An overwhelming number of growers say they buy first. There’s this pressure of getting in early and taking advantage of the early program discounts. They speak for and commit to a product, and then do some detailed planning with the products after they’ve purchased them. Some people think crop protection is an area that is difficult to plan. I don’t believe that’s true. It’s really easy to develop a crop protection plan. You need to do some evaluation of what worked and where you have escapes. 80-90% of your crop protection could be planned a year ahead of time because you know what weeds escaped. You can plan to tackle them next year, as you go into crop rotations.

Weed resistance doesn’t happen overnight, so growers can get a feel for that fairly quickly. We went through a decade where we didn’t have weed resistance, which made crop protection planning much easier than it is now. We only had to think about how many ounces of glyphosate we were going to use. It’s really changed since then, but most of it can still be planned. Having a great plan lets you take advantage of prepay opportunities, or the right pricing opportunities.

How do you prepare to plan? What data is relevant, as you think about planning your next crop year? What’s the relevant amount of data that I need to start planning?

In our case, we manage fields based on different productivity opportunities within the field. We create specific zones where you can be more aggressive or less aggressive. It’s important to have some kind of a spatial soil sample where you’re capturing pH changes and organic matter changes. Nutrient changes throughout the field are a significant piece of soil tests. A certain percent of the acres are getting re-sampled every year, so that information is constantly being updated.

grower in soybean field

One of the myths many growers believe is that planning is a single event. But this is not what we’ve seen from farmers who are effective planners. It is truly a multistep process. The best way to explain it is to use an example.

When you talk about planning with farmers, one thing they’ll say is: “It’s all weather dependent, and I can’t plan. Nobody can predict the weather, and I can’t plan because I don’t know what the weather is going to be.”

I’ve found that people can generally plan around weather. Think of it in terms of nitrogen management. With nitrogen management, there are a lot of weather components involved, but many growers plan their nitrogen program to have handoffs during the year. Timeliness of field operations is a large part of this. Growers in heavier soils want to do some nitrogen application early because it takes the workload off. They’ll do some nitrogen around planting time in order to have something immediately available to the young plant. At different places, you’re handing the crop off to different types of nitrogen applications.

2020 was a great mineralization spring where everything warmed up. We had adequate moisture and everything took off. Most likely there was planned side dress that didn’t happen because it wasn’t needed. As a grower, you need to avoid being reactive. There’s a certain mentality around: “I’m going to take a picture of the field through an image, and identify through the image the areas that need something.”

By the time the crop tells you it needs something, it’s too late. You’ve already lost yield. If an image tells you that the crop is denitrified, it’s not that you shouldn’t address those denitrified areas, but you’ve already lost yield. Our goal is to never let the plant have a bad day. That’s what high yields are all about. From start to finish, you want to execute a plan where the plant never has a bad day. That’s how you maximize yield and yield efficiency.

For me, success rides in the details. As part of that detail, we need to get out of the mindset of treating entire fields as though they’re the same. There is so much variability within fields. If we’re going to drive higher return to land and management and a higher dollar return, we need to focus on where and how much we invest, how we treat parts of fields differently, and how we treat fields differently from one another. They’re not all the same. Managing that variability is where the big dollar returns come in. We have single decisions that are high dollar-an-acre net swings for growers.

yield efficiency by management zone

 

YOU CAN’T MAKE “COMPLEX” SIMPLE, BUT YOU SURE CAN MAKE IT EASIER. 

Growers feel more in control when they have a plan. When you feel more in control, you have more peace of mind. Right now, I think we can all agree that the world seems pretty out of control. Last year we found out how much our food production system is a “just-in-time” delivery system. There’s a lot of “just-in-time” everything, and that’s all detailed planning and logistics. It’s an amazing system, but right now, having a better plan in really tight financial times just gives you more control and more peace of mind. It’s amazing how over the years I’ve witnessed growers plan seed around the destination of the grain. They plan what to plant based on where the grain is going to end up. They have fields they know are going to be the last to be harvested, so they are picking hybrids that have terrific standability and retention, and can stand until very late in the fall. They have fields that are coming out early to fill the grain dryer, or they’re chasing an early ethanol bid on some fields. Everything is planned for details that are typically very “plannable”, but it all comes down to thinking ahead. We have growers who plan manure applications two or three years ahead of time. They’ll contract with a turkey litter company very early on. They know that every few years they’re going to get access to a certain amount of litter or manure, so they plan that far in advance. It’s impressive how these growers plan rotations around this. The ability to manage details and use data to drive confident decision making is a skill that takes great attention. Our planning tools allow you to see an overall summary to give you a high level snapshot of your seed, nutrients, crop protection and operations.

Many growers are sitting on a bunch of historic yield data. At Premier Crop, we can put that to use immediately. Many growers haven’t made decisions off of what they have, so they like the idea of being able to take advantage of the data they’ve been collecting for so long. We generally grab the current planting data and applied fertility data right away because we’re focused on getting a benchmark year started immediately. That way we can establish a baseline year and judge and mark ourselves by how much we improve yields and yield efficiency. It’s never too late to get started putting your data to use. Making use of what you already have is a great starting point.

Get in touch with a Premier Crop Advisor here to get started making data driven decisions today.

Yield Efficiency at a Year-End Grower Meeting with SciMax Solutions

“I think people are really good looking at a 10,000-foot view, but when you dive deeper into the economics and profitability, that’s where the rubber meets the road.”
– Landon Aldinger, Farmer, Iowa Falls, IA

PETER BIXEL: Good afternoon. My name is Peter Bixel with SciMax Solutions, and today we’re north of Iowa Falls and visiting with a client of ours, Landon Aldinger.

LANDON ALDINGER: Hello. This is Landon Aldinger. I farm around the Iowa Falls area with my father Mike Aldinger. I am a fourth-generation farmer in our family. We currently run a row crop operation. We have some beef cattle, some hog operations and also have a sales and consulting business here in town called Precision Farm Management.

KATIE DECKER: Tell me a little bit about how you got started with SciMax and why you started working with Peter.

LANDON ALDINGER: Yeah, so I would have met Peter through my father, who, I believe, the connection point was through Latham, correct? Yeah, Latham Hi-Tech Seeds offered a service that was called seed to soil. My brother-in-law Randy and myself and my dad and my dad’s Latham RSM kind of introduced us. Dad was actively working with SciMax at the time through Latham, like I said, but we’ve kind of grown our relationship together over the years, adding various products.

KATIE DECKER: Do you still farm with your father?

LANDON ALDINGER: Yeah. We have a full corn and soybean farm. We have a few fat cattle here up at my place. We own some hog buildings that we do odds and ends with. And then we have a sales and consulting business, where we sell a full retail line of herbicides, fungicides, insecticides, any crop protection products, and then also sell Latham Hi-Tech Seeds and Wyffels Hybrids.

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KATIE DECKER: Talk through how you guys work together.

LANDON ALDINGER: I call Peter and then he doesn’t call me back. No, I’m just kidding. I’m kidding.

PETER BIXEL: It was that way.

LANDON ALDINGER: No, it’s the other way around, usually. I use all the folks at SciMax to assist in creating that crop plan for the year, obviously. Planning from seed placement, a variable-rate nitrogen piece, our variable-rate seeding rates, just pulling all that data together and maximizing our potential profitability and efficiencies. Then, we get to this time of year, where we’re looking backwards and kind of addressing: “How did we do in analyzing that?” The analytical side is why I enjoy the relationship. It’s easy to go out and just pick corn and say: “I got 200 bushel, or whatever you got, and that’s great.” But what did you do to dictate that outcome?

KATIE DECKER: Do you have an instance of a problem you guys were faced with, and then once you started working with SciMax, how they helped you overcome that?

LANDON ALDINGER: Yes, my grandpa actually owned the fertilizer plant.

PETER BIXEL: They had a fertilizer plant, so their fertility levels were really good. As they’ve been pulling off more yield, it just helps Landon now that we’ve been watching the fertility levels by the yield that they’ve been achieving and just being cognizant of what those levels are and how to address them, using the tools to basically fix or continue to keep them where t

hey’re at. They’ve done a lot of litter. A lot of chicken litter too, as well, to help source a lot of that stuff, and then the hog manure that Landon mentioned. So I’d say just really concentrate on those fertility levels to make sure to keep them up because that’s the thing that I think helped Landon’s grandpa, dad and then him, just having that good base. That foundation has really helped set the operation up for success.

KATIE DECKER: How does SciMax really help you get the most out of the data that you’re collecting?

LANDON ALDINGER: Like I said, I think in any system there isn’t always just one variable for success that you can tweak or fine-tune. It’s taking a part of the entire system, what your manure management practices are, what your fertility levels are that he’s talking about, how you’re placing the seed, where you’re placing the seed at what rates. Same with nitrogen. And I think the ability to dive into each one of those segments of that system and analyze this worked with this other combination but didn’t work so well over here, you almost get a blueprint for going forward. I think, as we’ve seen hybrids evolve or their genetics evolve over time, we can really start to tailor-make it to the hybrids. That’s where I see the biggest focus for me, I guess, being a seed dealer, and I carry that onto my customers, too.

PETER BIXEL: Yeah, I think that’s helped Landon, knowing his hybrids inside and then just kind of putting out the practice on his own acres and then seeing: “Okay, if we push it to 38 or 40,000 or something, does it pay?” Maybe it doesn’t because, again, back to the good fertility, everything else is set. So, now if you change that one variable, did it pay? And he can take that to others to help their operation if they’re similar.

LANDON ALDINGER: Or a combination of variables, too. Sometimes that data gets lost in the noise, and it’s hard to kind of separate it out and see. So, I think their services have helped us that way immensely.

PETER BIXEL: This year has just been a challenge because you don’t have Ethan and Tyson going through, each one of them, individually. Two people at Premier go through it all, and I know they have a lot. They go through each one, verify and then, if there’s a question, they send it to their in-house statistician. Then, they send those out, so it’s been taking like a month to get those reports back.

LANDON ALDINGER: Yeah. Well, there’s a lot of stuff in there.

PETER BIXEL: Yeah, we just did it on population this year. That’s all that we looked at. We had two farms. Leto’s and Bradford, I think, were the two that we did.

KATIE DECKER: Can we talk a little bit more? Just go a little deeper into the decision making. How is Peter helping you make those decisions, both agronomically and economically, on your operation?

LANDON ALDINGER: I come from an angle of the seed perspective, being a seed salesman. I want to know everything I can about every hybrid and where it likes to live and how it likes to operate. We’ve done a lot. I think, probably, the bulk of the work that we’ve done with you is the variable-rate planting populations; that and the nitrogen piece for ourselves and customers. I mean, how many times do I call you and just on random stuff, too?

PETER BIXEL: Well, yeah, it’s not necessarily just about, I mean, from fungicide recommendations to product things. I don’t know. I’m just thinking out loud here, but just anything in general. What do I use in my operation? I’ll tell him what I use, but it doesn’t mean he has to or, by any means, needs to. It’s just good, I think. It’s the same way back from him to me, not just me to him. It’s just a sound barrier or somebody to talk through things with and see if your plan or if your strategy makes sense.

LANDON ALDINGER: I think maybe more than one key aspect of that data-driven decision is just forcing operators to think in those terms: doing trials and setting them up and comparing products. I’m looking at two fungicides right behind you, and we had head-to-heads out there, and we learned. I mean, we’re going to look at the data, but I can look at it just visually and see that there was a difference. I think people are really good at just doing the visual 10,000-foot view, but you really have to dive into it and then start doing the whole, from the economics and the profitability side, which is where it really comes down to rubber meets the road.

KATIE DECKER: Can you tell me a little bit more about the trials that you’ve been doing? You don’t have to give me any specifics on certain products or varieties or anything, but maybe why you decided to do the trial and some things that you’ve learned.

LANDON ALDINGER: I’m just thinking in terms of this last year because we probably had a little bit more, but there’s always the fungicide head-to-head. There are always new products, comparing them to old standards and then running the cost analysis of how they compare versus yield. Standard stuff. Varieties. We do a lot of head-to-head populations within those varieties. At Leto’s, we had the high-yielding stuff.

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PETER BIXEL: Landon was tissue sampling every week and then, basically, had a plan put together of what to apply and when. It’s different from what he was doing on other acres to see if he could push it or what we’d see.

LANDON ALDINGER: Correct.

KATIE DECKER: What do you think is the value of working with Peter and SciMax, in general? Why would you work with them over a competitor or someone else?

LANDON ALDINGER: Right now, I would put it mainly on trust. We talk, probably, I don’t even know how often but quite often. He’s just a trusted advisor, and I don’t really like that term, but it is. I know I’m getting the honest truth when I call him and he gives me his recommendation. And if it’s something different than what I see, then we try to dive into: “Why are my results different than what your results are?” But I think there’s just a trust factor right now, and that’s why we’ve continued to partner with them for the long term.

Please subscribe, rate and review this podcast so we can continue to provide the best precision ag and analytic results for you.

Measuring Success With On-Farm Planning

As a grower, you’ve most likely asked yourself, “How do I improve my operation’s performance?” Defining success is an important first step towards improving performance on your operation. However, the definition of success has evolved over time.

In general, growers understand that in order to drive higher profitability, they need to drive higher yields. Higher yields are key because row-crop farming is a high fixed-cost business. Before you plant a crop, most of your machinery investment is locked in. Land cost, whether you own it or rent it, is by far the biggest fixed cost. Whether you produce 100-bushel corn or 200-bushel corn, or 50-bushel wheat or 80-bushel wheat, it doesn’t matter. You’re still left with many fixed costs. Producing more bushels is the only way to drive your cost down. Because of this, yield has become the surrogate for profitability.

We know better, though. We know that all yield isn’t created equal. Farming isn’t all about yield, it’s about how efficiently we produce it. It’s how many dollars we’re able to return to land and management.

I was speaking with a friend who is a professor in agriculture. He told me, “Real-world agronomy isn’t rocket science. It’s way more complex than rocket science.” His point is, we put someone on the moon with what would be the equivalent of a PC, or a laptop now. Real-world agronomy is super complex because it’s this interaction of all kinds of different biological factors, including the weather, soils, fertility, seeds, and genetics.

The reason we make the agronomic decisions we do is because we understand there’s an economic impact to them. We argue that agronomic-economic complexity is very spatial, meaning it’s changing within fields. There are parts of fields that are begging to be managed at a higher level, while there are some parts of fields telling us we need to quit wasting money there.

We have this division happening between different ag technology start-ups. We have precision ag, which is more agronomy focused, and we have farm management information systems, which are arguably more economic focused. Growers are having to choose between 1. Am I going to focus on subfield agronomy? Or 2. Am I going to focus on field-level economics? Of course, our answer is that you don’t have to choose. That’s what we’re about; combining those pieces together. Our solution is not one or the other, it’s both.

At Premier Crop, we’ve been doing this a long time, and I’m convinced the reason every grower doesn’t do what we do is because of the precision aspect. No one else has shown the grower year after year that this type of management pays. If we advocate or advise the grower to spend more money in the best part of the field, at the end of the year, we’re not having a “trust me” it works conversation. We’re providing the dollars-and-cents analysis to show that they saw a higher return. A lot of times, they’re spending 30 to 50 dollars an acre more on inputs in the best part of the field, but also generating an additional 80-dollar return to land and management beyond that input spend.

GROWER YIELD EFFICIENCY ($/AC) VS GROUP

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There is no doubt we need to continue to push higher yields. The times right now demand that growers scrutinize every dollar spent to get a higher return. It’s imperative that we be keen on how we spend every input and every input dollar to get that higher return. You may cut costs in some parts of fields, but we can’t always promise that you’re not going to spend whatever you save. Sometimes you’re going to spend extra in the best part of the field. The point is, we have the ability to prove and deliver a report card on every field that says it paid better than if we had flat-rated it and pretended it was all the same.

breakevencostperbushel

We talk about having 400 layers of data at a subfield level, and people just think we’re crazy for handling the complexity of all those data layers. There are so many things that change within fields, though, so what matters varies within different parts of the field. In our case, we have a lot of spatial soil sampling. Instead of just doing one sample that represents the entire field, we’re capturing differences such as organic matter, pH, and fertility. There could be a couple dozen layers captured that way. We capture as-applied fertility, which is more complex than people think because there are growers who would apply nitrogen in five different ways. We capture rate, source and cost, so those are all sortable data layers that can be analyzed. We have around 15 layers from the planting file:  population, density, seeds, and hybrid and variety are just a few. There are hundreds of layers that aren’t necessarily captured on a monitor, but they still really matter. Manure is a great example of this. There are still many manure applications that have a huge impact, both agronomically and economically, and they’re not always captured on a monitor. There’s also input capturing the real cost associated with all this. It’s quite a bit of detail, but do this because it’s the most meaningful.

Things you measure tend to improve. So, if you don’t measure it, does it have any chance of improving? It goes back to being intentional and having a goal. That’s what we do with growers we’re working with. Every year, there’s a goal-setting discussion about how we are going to measure success. Some growers want to drive yield efficiency. They want to drive higher returns, so that they can hire some help and their family life can improve. They can have more time with the family because they’re able to afford hired labor. Others want to expand their operation. Everybody’s got slightly different goals, but usually, it comes down to the fact that they’re business people, and they want to generate more returns or hold their operating capital in check.

The reality is, the definition of success is different for everyone, but profitability matters. Having a business, whether it’s farming or anything else, everybody’s trying to make some money. Measuring the right parts to drive operational growth and profitable growth is so important.

Get in touch with a Premier Crop Advisor here to get started making data driven decisions today.

Nitrogen Strategies for your Fields

“It convinces growers to spread those nitrogen pounds out over the course of the season or minimally making more than one application, and they see improved efficiency. We’re talking about less pounds of nitrogen to produce a bushel of corn, and we generally see higher yields at the same time. So, it becomes a win-win.” – Mike Manning

RENEE HANSEN: Hey, Mike, welcome to the Premier Podcast. Today, we’re going to talk about helping a grower have a nitrogen strategy. So, first, I know you’ve been on the podcast before, but can you just quickly introduce yourself and tell us what you do at Premier Crop?

MIKE MANNING: Hi, Renee. Good to catch up again. Mike Manning, Premier Crop Systems. I’m our Nebraska Account Manager and Agronomic Information Advisor. I support some of our retail partners in a few different areas and work directly with a good set of growers across the state of Nebraska.

RENEE HANSEN: Thanks for that intro, Mike. Also, I know there are a lot of people who follow you out on the Twitter world, and you’re known as who on Twitter?

MIKE MANNING: DataManning. You can find me on Twitter @DataManning.

RENEE HANSEN: Perfect. Great. Well, thanks for that introduction. So, let’s go into this nitrogen strategy and why we believe that a grower and why you believe and work with growers who should have a nitrogen strategy. Let’s just take it from the first step of planning and having a plan and a strategy when it comes to nitrogen.

MIKE MANNING: Well, you hit it right on the head. First, we have to have a plan about how we’re going to go about applying our nitrogen or what our season-long plan is for nitrogen management. The simple answer is there is no one-size-fits-all solution, especially when it comes to nitrogen management. It needs to fit into your rotation. It needs to fit into your logistics, your available labor, how you’re going to manage different cultural practices and other tools that you have at your disposal, whether that’s equipment limitations, irritation or rainfall limitations, yield potential. All these dynamics play together. One I’ve left out there would be topography and soil types. Also very important. A lot of nitrogen plans probably have fallen under that cultural practice of what a specific area has been accustomed to doing. Some examples of that might be 100% of total expected nitrogen needs applied in the fall with anhydrous ammonia or spring-applied anhydrous ammonia. I’d say, really over the last 20 years, you’ve seen more of a move towards split application of nitrogen. There’s a fair amount of research that’s come behind that’s, I would say, pretty widely accepted in the industry now that split application of nitrogen is much more common than it ever used to be.

With what I work with in Nebraska, it’s almost universal. I know that’s not the case in some of the rainfed states and different management systems and on different soil types. I wouldn’t even say growers that are limited to owning their own equipment. Even one split application, maybe anywhere from 50 to 75% of their nitrogen upfront in the spring pre-plant or early post-plant and, then, a single side-dress application. Probably, more commonly, what I see for that nitrogen delivery method is some form of upfront pre-plant. Pretty common to come back with a weed and feed pass, where we have 32 or 28% nitrogen, potentially some Thio-Sul mixed in with an early post-planter, early post-emergence application. Then, perhaps another trip back across the field with a coulter bar at about V5. In the great state of Nebraska, with our irrigation, we tend to put it on season-long. We’d like to fertilize through our pivots, generally, at about 50% of our total N needs.

RENEE HANSEN: So, Mike, you’re talking, I mean, you’re going right into application timing. How does somebody plan for their application timing? Obviously, in Nebraska, they do have the capability to do that because they are working with a pivot, but for the rest of those who don’t have some kind of irrigation system, how do you plan for those different application timings? What are you looking at to make that plan? Are you using data from the past? Can you do it year one after you use the data, or do you need to be in a system for numerous years to develop a bigger plan, a bigger strategy?

MIKE MANNING: You’ve asked some multifaceted questions there. So, let’s kind of break that down one by one. Let’s just go. Let’s say we’re making the decision to go between a single application, like we historically have, and two applications. We’re going to split some portion of our total nitrogen pounds. The best way I explain it to growers is that our corn crop has a season-long nitrogen requirement. The closer that we can supply our synthetic nitrogen to that growing crop, or to the crop as it’s growing through the course of the season, the better efficiency we’re going to have. There are definitely places in Iowa and Illinois with very high organic matter, very strong holding capacity and some very nice flat-level fields. Dan Frieberg shared it many times in the past. Well, we kind of call it our surrogate data. Why are we seeing, in the group data, these 100% nitrogen fall-applied ammonia always showing up as the highest yielding in the database? Well, we were making those applications to some of our best fields that we could go place all that nitrogen at that time, in the fall, how to be available. And there are prime acres to begin with. The acres that were receiving a split application, or had some other balance of nitrogen pounds throughout the season, were those rolling hills mixtures of sand and clay and just more marginal acres that needed to be managed with a different stroke anyway.

Probably one of the biggest things I see, as it convinces growers to spread those nitrogen pounds out over the course of the season or minimally making more than one application, they see improved efficiency. And by improved efficiency, talking about pounds of nitrogen to produce a bushel of corn, and we generally see higher yields at the same time. So, it becomes a win-win. To what I think was one of your second questions: how many years of data do we need to have, or how do we arrive at our total nitrogen requirement? Again, we can kind of break that apart in a couple of different pieces. For somebody that is making a single application, I would say just take a couple of fields and plant a split application. Again, how does that fit into your labor and logistics workflow? For growers that own their own equipment with the sprayer, it’s pretty easy to convert. Not too much more difficult to incorporate a weed and feed side-dress nitrogen going on with your post herbicide. For guys that hire it out, that hire their spraying out, it might make sense for them to acquire a coulter bar and go make an application in season. Or at least go rent one and try it. Take a handful of fields and just try it for a couple of years. Now, if you have 6% organic matter on perfectly flat earth, you’ll probably completely disagree with me. If you farm anything other than that, I would put my money on split applications just about every time.

RENEE HANSEN: The split application is really becoming more popular. You mentioned that in the beginning of this podcast, that you’ve definitely seen the trend move the line more towards split applications. So, you did mention this also about nitrogen efficiency based off of the field. So, can you talk about why having a plan, a nitrogen strategy, how that makes you more efficient with your nitrogen to gain more yield?

MIKE MANNING: Combination of factors. I’d say, bottom line, it does. A split application helps us be more efficient, but if we’re measuring the results off of our farm, we can actually see what those real efficiency values are. With Premier Crop, we talk about zone management a lot, managing fields by zones. Zone management makes sense. Just for my standard disclaimer on that, we’re not talking about zone soil sampling. We still have a grid soil sample underneath of that. One of our favorite methods for arriving at Management Zones is principally looking at historic yield data. For the most part, the best area of the field has always been the best area of the field. The poorest area of the field has always been the poorest area of the field. Using other pieces of spatial data to maybe augment that, whether that’s grid sample data, EC, EM data, soil survey maps, where applicable. We can use that to help augment and guide zones.

So, now we think of our traditional Premier Crop ABC management zone approach. We start seeing efficiencies. You start breaking that out year over year, especially in those corn years. If I see consistent efficiency of, say, 0.75-0.8 pounds of synthetic nitrogen per bushel produced in my A zone, maybe 0.9 or 1.0 in my B zone and maybe anywhere from 1 to 1.2 pounds of nitrogen in my C zone, I see that consistency. We can confirm our zones. A, we know our zones are behaving how we believe they ought to be behaving. B, we’ve dialed in management, probably with a variable-rate seeding approach, as well. And C, now we can start incorporating these nitrogen efficiencies that we’re observing within the field. That becomes, well, A becomes an efficiency driver. And, all of a sudden, let me do some quick math. If I’m producing 280 bushels in my A zone, but my efficiency is at 0.7 pounds of nitrogen, I really only needed 196-200 pounds of synthetic nitrogen in that A zone. In that C zone, that’s at 1.1, and it’s producing 225. I probably needed 240-250 pounds of nitrogen in that C zone. At the end of the day, it’s spatial management. As things change in the field, we’re adapting our management to it and, then, marrying economics and efficiency back to it. Now, it also ties right into sustainability. We’re being a lot more — we’re just being smarter with how we’re applying fertilizers on our fields.

RENEE HANSEN: Mike, that was going to be my next question to you, and I think you already answered it. When it comes to nitrogen and efficiency, it couples the economics, so profitability for the farm and sustainability to the land.

MIKE MANNING: Absolutely. It’s agronomics, economics and the sustainability piece. Agronomically, we’re producing good bushels. Economically, we’re doing it very efficiently. Sustainability-wise, we are being good stewards of the land and being good stewards of our fertilizer resources.

RENEE HANSEN: Lastly, can you talk a little bit about what Premier Crop is doing with what we call Enhanced Learning Blocks and possibly what you can do with a nitrogen strategy?

MIKE MANNING: Sure. So, Enhanced Learning Blocks, I’m pretty passionate about Enhanced Learning Blocks. I’ve been using them widely since 2016. I haven’t done a ton with nitrogen, but there’s certainly an opportunity to do that. So, an Enhanced Learning Block we’re taking builds off the traditional Learning Block concept.

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Let’s take a two or three-acre block in a known area of the field, and let’s change our rate. Let’s go up or down. Well, enhanced learning blocks enabled us to introduce both randomization and replication. So, instead of testing a single rate in a two or three-acre block, let’s test three or four different rates and then replicate it five times. So, now, in the case of nitrogen, if I was, say, on a side-dress application, I was coming in with 30 gallons of 32%. Let’s pull up 28.005. So, if I was at 30 gallons there, I’m looking at about 90 pounds of nitrogen. Within that enhanced learning block, maybe it’s about four acres in size now. Let’s test rates at 20 gallons, 25, 30 and 35. Or 25, 30, 35 and 40. This system — we build it into the prescription system — enables that application to execute in the field. Then, we can have statistically valid nitrogen response results to review at the end of the season, and that becomes very powerful. What is the right rate? Obviously, one trial one year from one field is not going to answer the question for your entire farm, but it starts you down that path of learning. In many cases where I use Enhanced Learning Blocks with my growers, we have multiple blocks where you have anywhere from one to five blocks per field, and we replicate that on just about every field they farm. So, they’re building a research quality data set off of their own farm with their precision equipment. I’ll leave it at that. Nitrogen management and how nitrogen behaves in the soil, in the environment, and how it performs agriculturally, agronomically for us, is probably one of the most complex aspects of agronomy. Again, just to reiterate, there is no one-size-fits-all solution, but it is about tailoring and optimizing things that best suit your farm.

RENEE HANSEN: And that’s why having a nitrogen strategy and building that with an agronomic information advisor like you, Mike, is really helpful because you have the knowledge. You see the data, and you can help the grower learn, year over year, how to best get the best profitability and sustainability on their land.

MIKE MANNING: Absolutely.

RENEE HANSEN: Thanks for listening to the Premier Podcast, where everything agronomic is economic. Please subscribe, rate and review this podcast so we can continue to provide the best precision ag and analytic results for you. And to learn more about Premier Crop, visit our blog at premiercrop.com/blog.

Learn more about soil health.

How Yield Efficiency Can Impact Your Operation

“It’s just putting data to work for you. You can drill down on which fields, and which parts of fields are most profitable, and which aren’t. I think the more you help growers know their costs, the better managers they are.” – Dan Frieberg

DAN FRIEBERG: When we talk about yield efficiency, to me, it comes down to us being willing to track the economics of the decisions that we’re influencing with the grower and tie it out economically for the grower. In a lot of people’s minds, yield has theoretically represented higher profits, but we also know that’s not necessarily the case. Sometimes higher yields come at so much higher costs that they aren’t more profitable. In general, that hasn’t been that wrong. If we can produce higher yields many times, it is more profitable because you’re spreading more units of production over the same fixed cost, and one of the big fixed costs is land cost. Whether you produce 100 bushel of something or 200 bushel of something, unless you have a flex lease, a lot of times your land cost doesn’t change. There are rental agreements where the land owner is sharing both in the upside and the downside associated with higher yields and all that. So, yield efficiency, for us, is the dollar-per-acre return to land and management, and the reason we define it that way is because we don’t influence what somebody pays for land. We don’t influence their land cost.

Don’t get me wrong. They can use data. They can use the analytics we provide to make land rent decisions, to make land purchase decisions. So, they always have. They use analytics to help them decide what to rent and what to buy and all that. On a yearly basis, we’re not impacting land cost, and management cost is another one where we probably don’t have as big an influence. So, there’s a lot rolled into management. For a lot of operations, it includes family living and health insurance and a whole bunch of other things that are really a key part of the operation but not something that we advise on. But we do advise on nutrients. We spend a lot of time helping growers manage their nutrient investment. We help them a lot with the seed investment, both what they choose to buy and where they plant it and at what rates. And we also help on crop protection decisions. Then, the fourth one is operations. We don’t advise on operations. We don’t get into what equipment they should buy. There are a lot of data analytics tied to operations. We can analyze no-till versus conventional till, and we can break down and analyze differences in cost associated with different tillage types. Yield efficiency, for us, is just about how do we drive higher return to land and management? We do that through how we advise growers, how we advise them to spend nutrients, seed and crop protection dollars.

RENEE HANSEN: So, why is that becoming so much more important now than it was 10 years ago?

DAN FRIEBERG: It has always been important.

RENEE HANSEN: But are margins getting tighter than they were 10 years ago?

DAN FRIEBERG: Not today. They just blew. Margins are record high. I mean, people’s optimism at the farm gate has bounced way back. We’ve had this dramatic uptick, so margins are stretching back out. So, opportunities for people to make money, but Renee, it doesn’t matter. In good times and bad, this message resonates. It makes sense no matter what. Spending your money wisely just makes sense. Are growers more aggressive when the commodity prices are high? Some of them are. Some of them are way more aggressive. Will more growers take a chance on fungicides because of high commodity prices? Absolutely. Commodity prices have increased more than fungicide prices. When commodity prices are high, it takes less bushels to pay for the fungicide. So, more growers will probably take a shot at fungicides this year than in past years.

RENEE HANSEN: We also talk about, sometimes, growers wanting to grow their operation. Tell me more about that.

DAN FRIEBERG: It’s really natural. It’s just the competitiveness of agriculture. There are a lot of growers who are adding to their operation. They’re wanting to add. It’s all about spreading yourself and your employees and your equipment over more acres. If you can add another thousand acres and still farm in a timely fashion, it makes it more economical. Combines are really expensive, so being able to spread that combine over another thousand acres drives your per-acre costs down, which is the same with your labor. There is additional labor cost to farm another thousand acres. But even labor — employees come with a benefit package. You have to pay benefits. There are a bunch of employee costs that, if you can spread it over another thousand acres, it helps pay the bills and helps you be more profitable.

RENEE HANSEN: So, can you explain the metric that we’re using? We’re using a gauge or a metric, or we’re giving a yield efficiency score. We’re using that per operation, and we’re also doing it per field because we can do it spatially. So, can you just tell me more about each of those?

DAN FRIEBERG: Sure. So, the gauge you’re referring to is what we call the Yield Efficiency Score. Really, it’s a fairly simple formula. It’s just a benchmark selling price that every user gets to set. We’re not benchmarking who sold the best, so it’s a benchmark selling price times your yield. So, Premier Crop, part of our analytics program is we’re using the yield file. So, we’re receiving all this yield data. It’s benchmark selling price times yield minus your investment in nutrients, seed, crop protection products and field operation. What’s left is return to land and management. How many dollars per acre do you have left to pay for your land cost and your management costs? So, what you referred to is part of what we’re able to do. Let growers benchmark themselves, their yield efficiency score versus other growers in their area anonymously. Growers like that. It’s just another way to make sure you’re on track or just see how you’re doing compared to others. So, that comparison, people like. They like to be able to anonymously compare with really quality data. That attention to getting the data right is really a big deal and having good quality data. So, that’s a big piece of it, but then the other part you referred to is being able to take it down to a field level. It’s not just benchmarking outside your operation. How do you compare to others? It’s within your operation. If you’re farming 50 fields, just being able to rank order those 50 fields from a yield efficiency standpoint, return to land and management, that’s a significant piece of analysis.

Renee, as soon as growers see those scores, trust me, they do the math so fast on land costs. They know exactly what their land cost is for each field. It’s not something they have to go look for. Then, the last one that you talked about is being able to do it spatially within a field, which means we can do it by management zone within a field. Which is really, by far, the most important to me because what we consistently do for our customers is we spend more in certain parts of the field. We know there are a lot of times, if you’re following our recommendations, it could be a $50-or-$80-an-acre higher input spend. In some parts of the field, we’re spending significantly more on nutrients, and we’re increasing the seed population. So, we could easily spend more in part of the field, and the reason it’s so important to be able to track yield efficiency spatially within the field is so that, at the end of the year, we can prove to the grower that extra $50 an acre in the best part of the field generated more, far more, than the $50 of additional input costs. For me, this is, just this yield efficiency thing, is what we should have done. 10 years ago, yeah, we probably should have pushed harder to do it then because I think growers always respond to anything if you can prove that something pays for a grower. They’ll respond to that. For a lot of new growers — we’re really blessed with a lot of growers who have been with us for decades, and the reason they have is we’ve convinced them over the years that it pays. They wouldn’t keep buying our service if they weren’t sure it was paying. But for a lot of new growers, this ability to tie economics and just have a report card every year that shows: where we spent more, we made more, or where we spent less, we made more. Throughout the entire field, being able to document that what we spent made them more in either higher input investment or lower input investment. Really, growers respond to profitability, but there are so many people who talk about it, and they have no way to prove it. Everybody that drives up the driveway talks that way, but they can’t prove it. They can’t. That’s kind of the magic of what we do. This is the grower’s data. We’re using all the grower’s data, and we’re proving it.

RENEE HANSEN: Yeah, so tell me about using all the grower’s data. You say others are saying that they use profitability. So, what are we doing to prove it? You kind of gave a list of the seed, the nutrients, operations, crop protection, but can you go dive a little deeper?

DAN FRIEBERG: Sure. So, when we talk about all the grower’s data, it starts with just naming the field and getting a field boundary. Once you get the field boundary, you can go get the soil’s data, and now you can get LIDAR data, which is elevation data. So, you can kind of have an idea of how water moves within the field, but then we just keep adding to it. Soil sample information is a big part of it, whether it’s zone or grid sample. A lot of our customers are grid samples, which means we’re measuring organic matter and pH and soil test nutrient levels within the field in small increments, like couple-acre blocks. So, we’re measuring all those layers of data, and then, when the planter makes a pass across the field, we’re grabbing planting date. We have row spacing and population and the hybrid and variety that got planted. And that hybrid and variety is not just the company and the number, but it’s also the trait package. We’re able to sort SmartStax versus VT PRO versus some other traits. So, it’s trait packages, and then, when it comes to nutrients, we’re grabbing the soil sample data. We’re getting what’s in the soil. But then, for us, it’s about what we add, whether we’re making the addition of nutrients through manure, or whether it’s with commercial fertilizer. So, we’re tracking the rate of the nutrient, the cost of the nutrient, the timing of the nutrient, if it’s fall versus spring versus side dress. We can track all those details. If the nutrient had an additive, we’re tracking that, and then you step into crop protection. Now, because of weed resistance, crop protection is, again, becoming much more complicated than it was for a decade when it was just how many ounces of Roundup people were using. Now, it’s a lot more. There are a lot more products being used. It could be 40 different combinations of additives and crop protection products. Each time, it’s the product, the rate, the source, timing, costs, so just terrific detail. Tillage, field operations, how many passes, what the passes were. Just try to incorporate as much detail as we can about what’s happening within the field so that we can do the best possible job of managing all those inputs.

RENEE HANSEN: So, how do we compare this anonymously with another grower, apples to apples? Because you just listed a ton of data layers, a ton of cost information, and let’s say somebody else doesn’t have all that information in the system. How can you compare that apples to apples and get a benchmarking yield efficiency score?

DAN FRIEBERG: We can walk people through this really quick. Renee, there are a lot of growers who have data. They just don’t — it’s scattered. I mean, they have data in the Ops Center. They have it in Climate. They have it in some retailer’s software. I mean, it could be a retailer’s software. It could be on their own. I mean, it’s all over the place. Sometimes it’s not in a digital format. Sometimes it’s written down. It’s just all over the place. But a lot of growers have data, and part of it is how we pass down farm equipment. Every time somebody buys a new piece of equipment, they trade. So, it’s like existing farming operations. They trade, and as they trade, somebody else trades. And when they trade, they trade the technology with it.  They’re not stripping the monitors out of the cab each time they trade. A lot of times, they’re not. So, that technology is being passed down, meaning there are a whole bunch of growers who don’t operate new farm equipment, and they have the technology in the cab. There are just a lot of growers who have the capability. They have the capability of collecting data and capturing data, and they have a lot of variable-rate capability of which a lot of them aren’t using.

RENEE HANSEN: Yeah, I was just going to ask you that too. Can you elaborate? The growers have so much that they can do with their data. Do you feel that they don’t even know what they’re capable of getting and gaining with the technology they already have?

DAN FRIEBERG: I think, a lot of times, with a lot of people — a lot of growers and a lot of people — it’s finding somebody you trust. If the person you trust for advice doesn’t talk to you about this or doesn’t have a solution, you might not ever pursue it. You might not pursue it on your own because, in your circle, nobody’s championing why you should be using the technology in the cab or your data to make better decisions.

RENEE HANSEN: Well, if somebody doesn’t mention it to you, you don’t know what you don’t know.

DAN FRIEBERG: Yeah, you don’t. You literally don’t. So, I think that’s part of what happens. Another place I wanted to go, Renee, was people talk — I mean, when I talk about everybody that drives down the farmer’s driveway has a profitability message, a lot of times, they say return on investment. They wrap everything. So, the number of times people say ROI or return, it becomes a buzzword that nobody backs up. Nobody has. When they talk about backing up their ROI, they pull out some plot book. It’s some trial that happened someplace else. I think it’s one thing that we just really do a lot. You can’t really tell somebody the ROI unless you do an experiment in the field, and that’s really what we do all the time. We just do experiment after experiment, in volumes, in growers fields. It’s all in pursuit of having better recommendations. So, the reason we do experiments is so we can calculate ROI. It’s so that we do know whether that input paid or not. If I go out to a grower and I talk to them about nitrogen rate, and their total N rate is 200 pounds of actual N, and I think that they’re over-applying, the best possible way for me to have that discussion is just to suggest that we put a lower-rate experiment in their field. It doesn’t have to be a lot of acres, but if that works, then the grower saves money and gets higher yields or same yield. That’s a starting place and a discussion.

Same with everything. Every input decision can become an experiment. So, to me, the best way to get an ROI is to simply do a trial. And we’re not talking about — when I got in the business, a trial meant flags. It meant field flags, and it meant a ‘weigh wagon.’ That’s how you did trials. You just spent all your — like I spent all fall running around with a ‘weigh wagon.’ Literally, just day and night, running around with a ‘weigh wagon’ because that’s the only way you could do a field trial. And now, everybody’s got the ability to measure. The monitor in the cab is measuring. So, a little bit of help on calibration, making sure you’re calibrated, and you’re off and running. We can use the technology to execute field trials, and it’s just so much easier than it was years ago. And it really just opens the door. It opens the door to back up the ROI message over and over again. It doesn’t have to be results from somewhere else. We say growers love local data, and you can’t get more local than my fields. That’s who we are. It’s not: ‘How did it do somewhere? How did it do for your neighbor?’ It’s: ‘How did it do for you?’ And doing trials is a big piece of what we do.

RENEE HANSEN: Yeah, and you’re talking about the buzzword of ROI, and I feel like Premier Crop has coined the buzzword of yield efficiency. I’m starting to see yield deficiency pop up in other places, people talking more and more about yield efficiency rather than using ROI. And why is yield efficiency a more important message than ROI?

DAN FRIEBERG: So, for me, they can be really similar. I mean, they can be part of the same discussion. So, for me, yield efficiency is just combining economics and agronomics, and it’s at every level. It’s sub-field, in a trial. It’s management zones, in a field. It’s this field compared to another field. Across your whole operation, how do my fields compare? Then, it’s being able to go beyond your own operation to: ‘How do I compare to peers in my neighborhood or my region?’ A lot of times, when I think of ROI, I tend to think of it as — so, yield efficiency is this all encompassing bucket of nutrients and seed and crop protection and field operations. But, for me, ROI is more about individual components that make up those buckets. If I’m a grower, it’s like: ‘What’s my ROI if I put 50 pounds of Y-DROP nitrogen on?’ So, later nitrogen. What’s my ROI if I do a fungicide? What’s my ROI if I do a biological? All those things, all those decisions roll up into yield efficiency because they’re all input costs. And, hopefully, they impact yield. So, all those things roll up into yield efficiency. But when I think of ROI, I’m thinking of individual decisions. I mean, decisions I’m making about input components of what goes into yield efficiency.

RENEE HANSEN: Well, and I think it’s important to note, also, it doesn’t have to be with a variable-rate application of anything. You can still get a yield efficiency score with flat rate.

DAN FRIEBERG: Sure. As we onboard new growers, that’s a big deal, just to capture where they are. Before you started doing anything, what was your yield efficiency?

RENEE HANSEN: Yeah, so if somebody is coming on board and is not doing any variable-rate nutrients or seed, they can still get a yield efficiency score in a benchmarking setting.

DAN FRIEBERG: Yep. Renee, earlier on, I just remembered what it was I wanted to talk about. Earlier on, you kind of said or you asked something like: ‘Why don’t more growers, or why do I think more growers don’t do this or think like this?’ I think that a lot of growers have the attitude of: ‘Been there, done that. Got the T-shirt.’ They think they tried it. Somebody pitched them an idea. Somebody told them about precision ag or whatever buzzword they used at the time. Somebody told them how this was. Somebody created this expectation, and then whoever that was didn’t deliver.

RENEE HANSEN: There’s no follow through.

DAN FRIEBERG: Yeah, so there are a lot of growers who, you meet with them, and they say: ‘Tried that 15 years ago. Didn’t work here. Doesn’t work here. Maybe it works where you’re at. It doesn’t work here.’ Then, you really start asking questions about: ‘What do you mean it didn’t work?’ And what you find out is they never compared. They never looked at the relationship of yield and the prescription, whatever it was. Nobody did the basic analytics for them or the classic one. The classic one, 20 years ago, was people would say: ‘I’m going to grid-sample your field. We’re going to variable-rate apply nutrients. And all these multi-colors, from high to low, on the map, we’re going to even all those out. We’re going to build up the low areas. We’re going to pull down the high areas, and your map will all be green. We’re going to make your field uniform.’ And 12 years later, the field is no more uniform than it was to start with. And my point is that should never have been the goal. You get paid on yield efficiency. You get paid on generating more return for every dollar you invest. You don’t get paid for making your fields uniform. The reason it didn’t work, Renee, is because the high-yielding areas tend to pull down nutrients because you’re consistently removing more nutrients from those areas. And even though the equation, the variable-rate equation, was supposed to be dealing with that, it never caught up. Those high-yield areas just kept producing more and more, removing more and more, and the reason the field wasn’t more uniform at the end of four years or 12 years was just they never kept up with that additional crop removal associated with really high yields.

RENEE HANSEN: So, the way I see it, utilizing a yield efficiency score, the way that we are calculating it, can potentially help a grower to grow their operation in a multitude of ways. Not only by gaining more acres, but they can also, potentially, gain more profits with what they already have by optimizing and utilizing some variable rate to see where their yield efficiency score is. They should be able to see what fields really aren’t producing as high, so they shouldn’t be spending as much in that field, in certain parts of the field.

DAN FRIEBERG: I think the whole yield efficiency message is just, I think, it helps growers know their costs. It helps them know. I mean, it’s just putting data to work for you. Really, like you say, you can drill down on which fields are most profitable, which aren’t. You can drill down on which parts of fields are most profitable. I think the more you help growers know their costs, the better managers they are.

RENEE HANSEN: But I feel like they already know their costs. I feel like most of them are like: ‘Oh, no, I got that. I got it on a spreadsheet. I have my tally. I know exactly what I’m going to be spending on my inputs.’

DAN FRIEBERG: And you’re right. They know their costs across the whole operation, probably. I think the difference is just knowing it within field by field and within fields. So, it’s probably just the nature of being able to break it down into finer resolution. Renee, what we don’t do is take university-average cost associated with farming and divide it by their yield. This is not pretend economics. This is tracking. Like I say, we track if that part of the field is getting 10,000 more seeds than the other part. We’re tracking the cost associated with that 10,000 more seeds in the best part of the field.

RENEE HANSEN: We talk about plans, like having a plan and then pushing that to ‘actual.’ This is the ‘actual.’ I mean, we’re talking about what actually happened.

DAN FRIEBERG: Growing your operation is a tough one, Renee, because there are so many pieces to it.

RENEE HANSEN: Right.

DAN FRIEBERG: One thing that stands out to me is — it was from a winter grower meeting. And these growers were talking about how there was an area where there’s a lot of livestock also, and they were talking about how every pen of pigs or cattle that they sold, they knew the economics associated with that pen, meaning they tied it out economically. In livestock, it’s just such a part of the culture. Every unit of production gets tied out economically. So, sometimes, I’m so jealous of the livestock industry because I feel like: ‘Okay, you guys are way ahead, like we’re playing catch up.’ But that’s really what we’re trying to do. Tie out every unit of production economically. It’s not enough to know just what the total weight was. It’s converting the weight and the input cost into dollar returns. And that’s kind of what we’re focusing on.

RENEE HANSEN: Thanks for listening to the Premier Podcast, where everything agronomic is economic. Please subscribe, rate and review this podcast so we can continue to provide the best precision ag and analytic results for you. And to learn more about Premier Crop and farm efficiency, visit our blog at premiercrop.com.

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